INTRODUCING BOTTLEBOX
Our legendary army of Equity Punks certainly know what’s going on when it comes to everyone’s favourite beverage. Having invested in our craft brewery, to a man, woman and canine they are true beery fanatics. As such, we love getting them as much exciting, freshly-brewed beer as we possibly can.
So today we are announcing the latest shareholder perk – a curated, bimonthly subscription beer club – BottleBox. Yes, we’ll be hand-picking the very best BrewDog and Guest beers, and will send them straight to the doors of our EFP’s. So, how will it work? And what’s inside?
First up, the beers for our debut BottleBox. This very special consignment will consist of half a dozen brand-new BrewDog bottles (think latest releases and small batch specials), plus six outstanding beers from awesome breweries around the world, such as Beavertown, To Øl, Firestone Walker and many more. We have assembled a fantastic lineup of guest breweries to contribute to BottleBox; we can’t wait to get their beer our there to our Equity Punks.
We want this to be as fun and easy as possible for our shareholders, so we’ll be hosting online tastings of the beers, and social media will be right at the forefront throughout. Enjoying your new arrivals? Let us know. Want to suggest a Guest Beer for the next BottleBox? Sure thing! It’s all about getting amazing beer to you, at your convenience (and speaking of which, our EFP’s can join or leave at any time via our website).
Curated beer clubs have two major foundations – upon which they stand or fall. One is the aforementioned ease of operation, which we have utterly covered, and the other is the quality and freshness of the beers. BottleBox is exclusive, so we can keep the standard of the beers as high as you would expect; our own are just off the packaging line, and we can go direct to the guest brewers to get the most exciting, recently-released beers as possible. BottleBox exists to showcase creativity, by highlighting the beers we think are the very best for each style.
So, how does that grab you? Each case of twelve beers will cost £40, which includes UK delivery with EFP discount factored into the cost (International EFP’s will have a small delivery surcharge to pay). With your first BottleBox, inside will also be an information pack on the breweries and beers featured in each case, exclusive glassware and merchandise, with more available later on as loyalty rewards!
BottleBox launches in the summer – and we can’t wait! Our Equity Punks deserve the very best curated beer, and our exclusive subscription beer club is just that. Stay tuned to the EFP forum for exclusive updates!
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Comentarios (43)
First box now please!
Quentin - Merci ;)
Paul/Pikkio - Sorry, BottleBox is EFP-only at this stage! You can still buy amazing BrewDog and guest beer in our online shop, though
Stewart - Delivery will be handled by a third-party, so unfortunately picking up in person from DogTap isn't an option. Cool idea though, hopefully we could do something like that in the future
The discount factored into these cases is the full 20% one.
- Luke
Do you know how small the delivery surcharge for International EFP’s will be?
normaly I have to pay horrendous £40 for a delivery to switzerland.
However, I'm a bit disappointed that the discount has been factored into the price as there are obviously different levels of discount. What is the thinking behind this?
I am still pleasantly surprised that the incredible Jack Hammer was equalled and (for me) possibly bettered by "Restorative Beverage" but then, the Brewdog pipeline is a wonderful thing...
Graeme - Sorry for any confusion, these are exclusive guest beers we are talking about. All new BrewDog beers are made available to all EFP's, so you won't miss out!
Chris/Jelly - Check out James' comment below
Eddiekickass - Consider it brought! :D
Sorry you missed out on becoming a shareholder. We may at some point in the future open up Equity for Punks again so keep watching the blog to be first to find out if we do.
j
Will you be opening it up again for new members any time soon?
It seems a bit unfair that people like myself who have championed Brewdog since my first taste of Punk, but for whatever reason couldn't become a shareholder, will be missing out on this and Beatnik brews like Bounty Hunter.
Yes, in some cases the beers for BottleBox will have been brewed exclusively for it and in others they will be bought in specifically for the club alone.
- Luke